Sending cold emails can feel like shouting into the wind, often with little to no response. It's a challenge we all face.

Enter the best AI cold email software, a promise to change the silent treatment into a dialogue. With the power of AI, you can send personalized cold emails that actually get replies.

In this article, we'll uncover how AI transforms cold emailing from a shot in the dark to a strategic conversation starter. 

Did you know that with AI email marketing, a real company saw a 30% increase in open rates and a 20% boost in click-through rates within just three months?

So, let's dive into the best options!

What is the best AI cold email software?

1. Instantly AI

Best cold email outreach software

What is Instantly AI? homepage

Instantly AI is one of the best email outreach tools that helps businesses send, personalize, and manage cold email outreach campaigns to potential customers.

It's easy to use and lets you add as many email accounts as you need. The idea is to help you talk to more people and hopefully get more business.

You can start using it for free in 2 weeks, and they don't ask for a credit card. They even help you get your emails ready to send out with a "Free Warmup" feature.

With Instantly AI, you can manage lots of emails in one place, which makes it simpler to keep up with potential customers and make deals. They also have a way to check how well your emails are doing, so you can focus on what's working.

They offer resources like email templates and guides to help you write better emails, and there's a community where you can learn from others.

If you're interested in reaching more people with emails, you can try Instantly without paying anything to see if it fits your needs.

Why I Recommend Instantly AI

Why go for Instantly AI? Well, it helps you reach out to people through email without making it a huge hassle. Here's the scoop:

  • Finding Leads: Instantly helps you dig up email addresses of potential customers.
  • Juggling Emails: Got a bunch of email accounts? No problem. Instantly lets you manage them all in one place. This means you can send out loads of emails without mixing things up.
  • Personal Touch: Sending emails that actually get read is what we're aiming for, right? Instantly helps you tailor your messages so they speak directly to the person reading them.
  • Keeping Track with Analytics: It's not just about sending emails. You want to know what happens after you hit send. Instantly gives you the lowdown on who's opening your emails and who's clicking on your links.
  • All Your Leads in One Spot: Gather all the people you've contacted in one place. This way, you can keep an eye on potential customers and follow up without dropping the ball.

But it's not all sunshine and rainbows. While Instantly is great for sending out cold emails and managing responses, it's NOT a magic wand for finding leads.

Sometimes, it might not find as many contacts as you'd hope, especially when you compare it to other tools or manual searches.

So, Instantly AI's pretty awesome for getting your emails out there and making sure they're seen. But, remember to pair it with other strategies for finding leads to really make your email campaigns shine.

In short, if you're looking to step up your cold email game, Instantly's worth checking out.


Instantly has two separate pricing plans for "email sending & warmup" and "lead finder". You can also try this tool for 14-day for free.

  • Email sending & warm-up: Starts at $30/month
  • Lead finder: Starts at $37.9/mo

2. SmartWriter


What is SmartWriter?

I've spent some time with SmartWriter AI and here's my straightforward take on it: This tool is all about taking the grunt work out of personalized email and LinkedIn outreach. It's designed to craft messages that feel personal and targeted, rather than like they were blasted out to a thousand people at once.

Though it's a bit on the pricey side at $49 a month, it offers a unique blend of features like solid email finding and LinkedIn outreach.

It's NOT the best for long-form content, and the support could be better. But if personalized emails are your goal, it might be worth checking out, especially with a free trial on offer.

Why I Recommend SmartWriter

SmartWriter AI shines when it's about personalizing your outreach. It knows exactly what to say to make your emails and LinkedIn messages stand out. It digs through online information to customize each message, aiming to boost your chances of getting a reply.

Now, it's NOT FREE. At $49 a month, it's something you'll need to think about. Is it worth it? If it saves you time and gets more people to respond, then maybe yes.

But it's not one-size-fits-all, especially if you're watching your budget closely.

While it's a champ at crafting personalized messages, it might not be your go-to for writing longer pieces like detailed articles. Also, getting help from their support could be smoother, based on some feedback.

To put it simply, SmartWriter AI could be a smart pick if you want to make your LinkedIn and email outreach more personal and less of a grind. If the price fits your budget and you like the idea of sending messages that really speak to people, it’s worth checking out.


SmartWriter AI offers a 7-day trial, but after that, the plan starts at $49/month.

3. Saleshandy

All-in-one solution for cold email marketing

Saleshandy homepage

What is Saleshandy?

salesHandy helps you craft and dispatch emails that hit just the right note with each recipient.

saleshandy helps you find their email addresses and send them messages, all from one spot. Plus, when you sign up, you get to try it out by finding 5 leads for free.

Plus, it gets even smarter with AI, planning out follow-up emails and tailoring content so it feels like it was written just for the person reading it.

Essentially, salesHandy takes the guesswork out of email outreach, making sure your messages are as effective and personalized as they can be.

Why I Recommend saleshandy

saleshandy stands out for its specialized focus on email outreach efficiency. It's designed to streamline the process of sending emails, tracking their performance, and warming up email accounts to ensure high deliverability rates.

The platform is particularly useful for sales teams and marketers looking to engage their audience through targeted, personalized email campaigns.

With features like lead finder, LinkedIn email finder, email scheduling, tracking, and automated follow-ups, saleshandy helps you understand how recipients interact with your emails, enabling timely and relevant follow-ups.


saleshandy starts at $25/month


Best for email finding homepage

What is helps you find email addresses related to any company or professional you want to connect with. Just imagine needing to contact someone from a big company, but you don't have their email. can find it for you in seconds.

Why I Recommend Hunter

Here's why I think stands out:

Finding Emails Made Easy

If you've got a specific person or a company in mind, is fantastic at digging up their email addresses.

You simply enter a company name or a domain, and voila, you get a list of email addresses associated with it.

Verification Is Key doesn't just stop at finding emails. It goes a step further to verify these emails, ensuring they're accurate and active.

This means you can wave goodbye to the fear of your emails bouncing back or damaging your sender's reputation.

Boost Your Cold Outreach

Where really shines is in its ability to assist you in crafting and managing email campaigns.

It ensures your emails are personal and likely to get a response.

Plus, it sends emails from your own account for better deliverability, making sure your message lands in the inbox, not the spam folder.


Even if you're not super tech-savvy, is straightforward to use. It's designed with simplicity in mind, so you can get started with your outreach efforts without a steep learning curve.

Supportive Community is backed by a strong community and support system. If you ever find yourself stuck or in need of assistance, help is just a few clicks away.

Trusted by the Big Names

Seeing companies like Adobe, Microsoft, and Salesforce trust speaks volumes. It's not just a tool; it's a solution that many leading companies rely on.

In a nutshell, is about making your life easier when it comes to email outreach. Whether you're a marketer, a salesperson, or just looking to network, saves you time and boosts your chances of making meaningful connections. It's definitely worth exploring, especially with the free trial on offer.

Pricing offers a free forever plan that allows you to find 25 emails per month. However, if you need more than that, the paid plans start at $34 per month.

5. Respona

Best for SEOs and link builders

respona homepage

Respona is super helpful for anyone looking to boost their website's SEO effort through smarter email outreach.

You want to build trust for your website with backlinks. One way to achieve this is by getting other websites to link to yours. But how do you ask them? That's where Respona comes in.

Why I Recommend Respona

I've been diving deep into Respona, looking for a new outreach tool that could really make a difference in how I handle link-building for my blog.

After spending some time with it, I've got some insights to share that might help you see why it's worth considering.

Respona has evolved a lot since its early days. Initially, it wasn't quite up to snuff, but revisiting it now, it's clear they've made significant improvements.

I've been on the hunt for something that can not only improve my email personalization but also streamline our entire outreach process, and Respona is showing some real promise in that department.

Templates and Automation

Starting with a test campaign, I was impressed by the user interface (UI) and how intuitive the setup is.

Respona offers campaign templates for blogger outreach, guest posts, and link insertions – essentials for any solid SEO link-building campaign.

This makes launching new campaigns straightforward and saves a lot of time.

Finding Contacts

The real game-changer has been Respona's ability to find verified email addresses. If you've ever spent hours scouring LinkedIn or company websites for the right contact info, you'll understand how valuable this feature is.

Respona automates this process, potentially saving me a significant amount of manual effort.

Integration and Opportunity Generation

Respona's integration with SEO tools like Ahrefs is a big plus, though there are some limitations in the filters available compared to using Ahrefs directly.

However, for those who are new to sophisticated SEO tactics, Respona's feature set will be more than adequate.

Personalization at Scale

To get a reply, your emails need to stand out. Respona uses AI to help make each email feel like it was written just for the person receiving it.

Streamlining Operations

The CSV import feature in Respona is designed with a strong focus on user needs, especially for those heavily involved in outreach campaigns.

It offers advanced options beneficial for regular users, showing Respona's team's deep understanding and commitment to their users' requirements.

While Respona does automate finding contacts and proposes personalization options, there's an understanding that there's still a need for a human touch in fine-tuning and personalizing messages. This blend of automation and personalization is where I see the most value.


Respona starts at $399/month after a 14-day free trial.

What is an AI Cold Email Software?

AI cold email software helps you write emails to people you haven't met before. It's useful when you need to introduce yourself or your business via email.

The software takes the information you give it and helps you craft an email that's clear and to the point.

The goal is to make your email sound natural, as if a human wrote it, so that the person reading it will want to reply.

It's a practical tool for anyone who needs to send a lot of introductory emails and wants to save time while still making a good first impression.

Final Thoughts

Finding the best AI cold email software can seriously up your email strategy, helping you reach the right people effectively.

It's not just about automation but smartly targeting your emails for maximum impact.

With the right AI tool, your emails can become more personal and precise.

So, take your pick based on what you've learned and elevate your cold email approach. 

Cheers to sending emails that truly resonate!

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About the Author Millie Pham

Meet Millie Pham - an SEO content marketer and video editor who loves exploring the latest tech and AI tools. She provides honest reviews and demystifies the world of AI, SEO, and blogging, making these complex topics accessible and easy to understand for everyone. Her work has been featured on Marin Software, jobillico, Nicereply, and other sites.

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